Bintang Safety Protocol Video #TETAPBISA

Still on #TetapBisa Campaign, Bintang launched a safety protocol website due to the bar openings in mid pandemic. Safety protocol video was one of its content, explaining about the new regulation conducted by every bar. The video were to be displayed at bars throughout open hours. To make it very ownable by the brand, the domination of colours are red, and the execution style needed to be quite unique to capture people’s eyes especially the ones who hang out at the bar.

Bintang Safety Protocol Video Eng.mp4

Company: Mullen Lowe Indonesia

Client: Multi Bintang

My Role: Art Direction and Illustration