Born To Sweat Marathon Journey Series


Pocari Sweat Sport Science is embarking on a mission to inspire and educate people in Indonesia to live a healthy life by doing sport in the best way possible.  Riding on the hype of marathon trend among the audience, we make a mini series about the journey of well-known actors/actress together with the professional athletes participating in Tokyo and Seoul International Marathon. Each episodes is showcasing the detail of their daily practice, intense physical preparation, nutrition, and last but not least hydration. 


BORN TO SWEAT 2017 - TRAILER.mp4
BORN TO SWEAT 2017 - EPISODE 1.mp4


Company: Dentsu Indonesia

Client: Otsuka

My Role: Art Direction